
Hands In, the world's leading provider of split payment solutions across multiple cards, payers, and methods, today announced a partnership with Sports Events 365, a global ticketing platform, in partnership with BridgerPay, to introduce multi-card payments to the high-value ticketing market.
Sports Events 365 partnered with Hands In to address a persistent challenge: failed transactions due to non-sufficient funds (NSF) and card limits on high-value ticket purchases. With an existing BridgerPay integration in place, and following proven success in airline use cases such as Air Europa, where Hands In has generated millions in incremental revenue recovering declined transactions, the three companies collaborated to bring the same capability to ticketing.
Customers select "Pay with multiple cards" at checkout, allocate how much is charged to each card, and each authorization is processed in real time. Tickets are issued and split payments reconciled automatically. Multi-card flows achieve success rates of up to 95% on transactions that would otherwise fail. In fact, 42% of consumers in a survey report that they've been deterred from returning to a website or app following one falsely declined payment, a challenge equally present in premium ticketing.
BridgerPay serves as the orchestration layer connecting Hands In's technology into Sports Events 365's existing payment stack. Through a single integration, Sports Events 365 deploys multi-card payments without complex development, orchestrates transactions across multiple providers, and maintains a fully native checkout experience.
“High-value ticketing is a space where every transaction counts. Multi-card payments give fans the flexibility to complete purchases while helping platforms recover revenue that would otherwise be lost to declined payments. Partnering with Sports Events 365 and BridgerPay shows how combining orchestration with flexible payment solutions can directly improve both conversion and customer experience,” said Sam Flynn, Founder and CEO of Hands In.
“Our goal is always to provide fans with access to the most in-demand events. High-value tickets can be challenging due to card limits or declined transactions, and this partnership solves that. Integrating Hands In’s multi-card solution through BridgerPay into our checkout means fans can secure tickets more easily, while we reduce revenue lost to failed payments. We, at Sports Events 365 have always taken pride in two things: our service and our technology. HandsIn strengthens both of these core values,” said Sefi Donner, the CEO of SportsEvent 365.
"This partnership demonstrates the power of combining payment orchestration with innovative payment methods,” said BridgerPay CEO, Ran Cohen.” By integrating Hands In's multi-card capabilities into Sports Events 365's stack, we're helping merchants capture revenue that would otherwise be lost and we’re doing so through a simple and seamless single integration.”
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About Sports Events 365:
Sports Events 365 is a leading global ticketing platform providing access to more than 50,000 sporting events and concerts each year, operating in 22 languages across 150 countries. Established in 2006, the company has developed a unique search engine that allows you to search for events via multiple parameters, such as team/artist/sport type and location (city,country,venue).
Learn more at sportsevents365.com.
About Hands In:
Hands In enables merchants to accept payments across multiple cards, payers, and methods, helping businesses recover declined transactions, increase conversion, and unlock incremental revenue.
Learn more at handsin.com.
About BridgerPay:
BridgerPay is the world's leading payment orchestration platform, enabling businesses to connect to 1,000+ payment providers across 185 markets through a single, unified API. Headquartered in Limassol, Cyprus.
Learn more at bridgerpay.com.